Appealing to the Growing Market of Millennial Buyers

Appealing to the Growing Market of Millennial Buyers

Although millennials have been historically slow to become homeowners, they make up a large and growing share of the housing market today. In part, this is due to simple math — many millennials have begun to approach middle age. Although they buy houses later in life than in previous generations, they are buying houses — and that means they’re an important segment of the market to target. When you’re investing in properties and looking to make a piece of real estate appeal to buyers of a younger age, what can you do to attract millennials? Explore some of the following top tips before considering how you can develop a targeted strategy with help from Omid Akale with the Twin Cities Portfolio Group.